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Flavour Fusion

The main goal of the app was to deliver the ingredients to prepare a specific meal or dish. Users can search for a dish and get ingredients delivered

Quantity of ingredients based on the number of servings
Users provide their location for accurate ingredient delivery
The app suggests dishes based on user preferences
Detailed recipe instructions are included with ingredient orders

Top picks for you

Italian Chicken Marinade

Main Dish

4.5

(278)

45 Min

Add

Cucumber Salad

Salad

4.5

(278)

20 Min

Add

Easy Recipes for you

Italian Chicken Marinade

Main Dish

4.5

(278)

45 Min

Add

Delivery

Tomorrow, by 8:00 PM - 10:00 PM

Next Meal

Lunch

Italian Chicken Marinade

Main Dish

Cucumber Salad

Salad

1/2

Plan

Shop

Cook

Aniket Yadav

85, D-1 Northern Railway Colony, New Delhi-110044

Search for recipes, ingredients ...

Home

Plan

Track

Process

Research

Ideation

Design

Prototyping

Usability Testing

I conducted in-depth market research to understand our potential user base better.

I identified our target audience and delved into their dietary preferences, cooking skills, and daily routines.

I analyzed existing meal delivery apps to spot market trends and areas where we could excel.

I created mood boards and gathered design inspiration for a unique visual identity.

I sketched user flows to visualize how users would navigate through the app.

I carefully selected a design direction aligned with our goals and users' preferences.

I designed the app's UI and UX, focusing on key screens like the home screen, recipe selection, checkout, and user profile.

I transformed ideas into high-fidelity UI mockups.

I built interactive prototypes to demonstrate the user experience.

I conducted usability testing with our prototype to uncover usability issues.

I gathered feedback from users.

I used feedback to make informed design improvements and revisions.

Competitors

Interviews

Sanjana Bhatt

"As someone who is not very killed in cooking, I am seeking simple and easy-to-follow recipes. I often come across recipes that an too challenging for me to attempt."

Radhika Patel

“As a homemaker, I enjoy trying out various recipes, but t often find myself unsure of whar to cook next. Additionally, there are times when I have a particular dish in mind but lack the necessary ingredients to prepare it”

Himanshu Singh

“As a busy working professional, I find it difficult to allocate time for meal planning and grocery

shopping due to my demanding schedule."

“As a busy working professional, I find it difficult to allocate time for meal planning and grocery shopping due to my demanding schedule."

User Persona

👩🏻‍💼

Shanti is a dedicated homemaker residing in Delhi, India, along with her loving husband and two children. Cooking is her passion, and she takes great pleasure in preparing wholesome and delectable meals for her family. Shanti loves experimenting with new dishes and is enthusiastic about sharing her culinary creations with others. Shanti wants to simplify her meal planning and grocery shopping process to save time and effort. She seeks an app that offers a wide range of ingredients and recipe options, with a focus on affordability and traditional flavors.

Paper Wireframes

Digital Wireframes

Digital

Wireframes

Digital Wireframes

Insights From

User Testing

Insights From User Testing

01.

Users want the app to offer tailored meal plans and ingredient suggestions based on their dietary preferences.

02.

Users prefer a simple way to add ingredients to their shopping list directly from recipes.

04.

Users find it helpful when the app offers tools for planning meals for the entire week.

03.

Users rely on ratings and reviews from fellow users to decide which recipes to try.

04.

Users find it helpful when the app offers tools for planning meals for the entire week.

05.

Users prefer recipes presented in a clear and easy-to-follow format with step-by-step instructions and visuals.

Style Guide

I crafted a customized style guide optimized to align seamlessly with the unique needs of the ingredients delivery app and is user-friendly for the target customers.

#093D2A

#F20F38

#EDFFEF

#093D2A

#F20F38

#EDFFEF

#0D0D0D

#FDFDFD

#0D0D0D

#FDFDFD

Plan, Shop and Cook

Plan, Shop

and Cook

Plan, Shop and Cook

User Feedback

01.

With this app, I can effortlessly plan my meals, saving me valuable time and making my daily routine smoother.

02.

I love how I can get

ingredients delivered to

my doorstep, eliminating

the hassle of navigating

crowded grocery stores.

03.

This app opens up a

world of culinary possibilities, allowing me

to explore a wide variety

of recipes and try something new.

04.

It's great that I can easily find nutritional information and choose recipes that match my dietary preferences.

05.

This app has made my life in the kitchen much

more convenient, making it easier for me to enjoy

cooking and eating at home.

This app has made my life in the kitchen much more convenient, making it easier for me to enjoy cooking and eating at home.

Takeaways

I learned that even a small design change can have a huge impact on the user experience.

The most important takeaway for me is to always focus on the real needs of the user when coming up with design ideas and solutions.

Contact me

I'm currently looking for new opportunities. I come equipped with an altruistic and problem-solving mindset. I like to get to the heart of the problem and I'm driven to create innovative, thoughtful human-centered design solutions. If any of my work catches your eye, I'd love to chat!

ux.ayushi@gmail.com

Contact me

ux.ayushi@gmail.com

Process

Ideation

I created mood boards and gathered design inspiration for a unique visual identity.

I sketched user flows to visualize how users would navigate through the app.

I carefully selected a design direction aligned with our goals and users' preferences.

Usability Testing

I conducted usability testing with our prototype to uncover usability issues.

I gathered feedback from users.

I used feedback to make informed design improvements and revisions.

Prototyping

I built interactive prototypes to demonstrate the user experience.

Design

I designed the app's UI and UX, focusing on key screens like the home screen, recipe selection, checkout, and user profile.

I transformed ideas into high-fidelity UI mockups.

I conducted in-depth market research to understand our potential user base better.

I identified our target audience and delved into their dietary preferences, cooking skills, and daily routines.

I analyzed existing meal delivery apps to spot market trends and areas where we could excel.

Research

Contact me

ux.ayushi@gmail.com

Send email

User Feedback

01.

With this app, I can effortlessly plan my meals, saving me valuable time and making my daily routine smoother.

02.

I love how I can get ingredients delivered to my doorstep, eliminating the hassle of navigating crowded grocery stores.

03.

This app opens up a world of culinary possibilities, allowing me to explore a wide variety of recipes and try something new.

04.

It's great that I can easily find nutritional information and choose recipes that match my dietary preferences.

05.

This app has made my life in the kitchen much more convenient, making it easier for me to enjoy cooking and eating at

home.

Insights From User Testing

01.

Users want the app to offer tailored meal plans and ingredient suggestions based on their dietary preferences.

04.

Users find it helpful when the app offers tools for planning meals for the entire week.

05.

Users prefer recipes presented in a clear and easy-to-follow format with step-by-step instructions and visuals.

02.

Users prefer a simple way to add ingredients to their shopping list directly from recipes.

03.

Users rely on ratings and reviews from fellow users to decide which recipes to try.

Process

Research

Ideation

Design

Prototyping

Usability Testing

I conducted in-depth market research to understand our potential user base better.

I identified our target audience and delved into their dietary preferences, cooking skills, and daily routines.

I analyzed existing meal delivery apps to spot market trends and areas where we could excel.

I created mood boards and gathered design inspiration for a unique visual identity.

I sketched user flows to visualize how users would navigate through the app.

I carefully selected a design direction aligned with our goals and users' preferences.

I designed the app's UI and UX, focusing on key screens like the home screen, recipe selection, checkout, and user profile.

I transformed ideas into high-fidelity UI mockups.

I built interactive prototypes to demonstrate the user experience.

I conducted usability testing with our prototype to uncover usability issues.

I gathered feedback from users.

I used feedback to make informed design improvements and revisions.

Competitors

Find me here

Instagram

Behance

Build in Framer by Ayushi Yadav

Find me here

Instagram

Behance

Build in Framer by Ayushi Yadav